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Itron Geo-Routing Feature: How to Do It

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“Efficiency is not found in working harder along the same path, but in having the clarity to choose a better path. Geo-routing is the quiet intelligence that turns movement into momentum.” – MJ Martin

Here is a deployment playbook for Geo-Routing in Itron Temetra, tailored to a 10,000-endpoint Canadian utility. This reflects real operating conditions in Canada, including climate, staffing, and municipal constraints.


Geo-Routing Deployment Playbook (10,000 Endpoints)

1. Strategic Objective

The purpose of Geo-Routing is to replace legacy route books with dynamic, location-based routing that reduces travel time, improves productivity, and enables real-time operational flexibility.

For a 10,000-endpoint utility, the realistic targets are:

2. Operating Model

Utility Profile Assumptions

Workforce Design

Typical daily workload with Geo-Routing:

3. Data Foundation (Critical Success Factor)

Geo-Routing success is driven almost entirely by data quality.

Minimum Data Requirements

Canadian Considerations

In 2021, there were 14.98 million occupied private dwellings in Canada, with single-detached houses represented 52.6% of all occupied private dwellings in 2021. Apartments in buildings with five or more storeys made up 10.7% of all private occupied dwellings. In 2021, 80.4% of all occupied private dwellings outside a census metropolitan area (CMA) and a census agglomeration (CA) were single-detached houses. The proportion of single-detached houses in CAs was 62.0% and 44.8% in CMAs.

Water supply and sanitation in Canada is nearly universal and generally of good quality, but a lack of clean drinking water in many First Nations communities remains a problem. Water use in Canada is high compared to Europe, since water tariffs are low and 44% of users are not metered.

Municipal water supply accounts for just 12% of water use in Canada. The other main water users are cooling water for power generation (64%), manufacturing (14%) and agriculture (9%). Residential consumers in Canada used 343 litres per person per day, or roughly twice as much per person as in other industrialized countries, with the exception of the United States and Australia. According to one source water use in Montreal, where there is little metering, is particularly high at 1,287 liter per person per day in 1999. According to the Environment Canada, the following sectors account for the following shares of municipal water use:

However, a different part of the same data source of Environment Canada states that leakage losses are actually much higher at “up to 30%”. In Metercor’s experience, 20% to 40% is more realistic for municipal non-revenue water losses. We consider 30% to be average.

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4. Technology Stack

Core Platform

Device Requirements

Optional Integrations

5. Deployment Phases

Phase 1 — Preparation (2–4 Weeks)

Focus: Data and system readiness

Deliverable: Geo-ready dataset

Phase 2 — Pilot (2 Weeks)

Focus: Controlled real-world validation

Pilot Scope

Pilot Execution

Key Metrics

Deliverable: Validated routing model

Phase 3 — Optimization (1–2 Weeks)

Focus: Refinement

Deliverable: Optimized routing templates

Phase 4 — Full Deployment (2–4 Weeks)

Focus: Scale across entire utility

Deliverable: Full operational Geo-Routing

6. Field Workflow (Daily Operations)

Before Geo-Routing

After Geo-Routing

7. Key Performance Indicators

Track these weekly:

Expected improvement within 60 days:

8. Canadian Operational Realities

Winter Operations

Rural and Semi-Rural Areas

Labour Considerations

9. Risk Mitigation

Primary Risks

Mitigation Strategies

10. Expected Business Case

For a 10,000 endpoint utility:

11. Executive Summary

Geo-Routing in Itron Temetra transforms meter reading from a static, legacy process into a dynamic, data-driven field operation.

For a Canadian utility with 10,000 endpoints, success depends less on software activation and more on data quality, disciplined rollout, and operational adoption. When implemented correctly, Geo-Routing delivers measurable efficiency gains within weeks and becomes a foundational capability for future AMI and smart utility operations.


About the Author:

Michael Martin is the Vice President of Technology with Metercor Inc., a Smart Meter, IoT, and Smart City systems integrator based in Canada. He has more than 40 years of experience in systems design for applications that use broadband networks, optical fibre, wireless, and digital communications technologies. He is a business and technology consultant. He was a senior executive consultant for 15 years with IBM, where he worked in the GBS Global Center of Competency for Energy and Utilities and the GTS Global Center of Excellence for Energy and Utilities. He is a founding partner and President of MICAN Communications and before that was President of Comlink Systems Limited and Ensat Broadcast Services, Inc., both divisions of Cygnal Technologies Corporation (CYN: TSX).

Martin served on the Board of Directors for TeraGo Inc (TGO: TSX) and on the Board of Directors for Avante Logixx Inc. (XX: TSX.V).  He has served as a Member, SCC ISO-IEC JTC 1/SC-41 – Internet of Things and related technologies, ISO – International Organization for Standardization, and as a member of the NIST SP 500-325 Fog Computing Conceptual Model, National Institute of Standards and Technology. He served on the Board of Governors of the University of Ontario Institute of Technology (UOIT) [now Ontario Tech University] and on the Board of Advisers of five different Colleges in Ontario – Centennial College, Humber College, George Brown College, Durham College, Ryerson Polytechnic University [now Toronto Metropolitan University].  For 16 years he served on the Board of the Society of Motion Picture and Television Engineers (SMPTE), Toronto Section. 

He holds three master’s degrees – in business (MBA), communication (MA), and education (MEd). As well, he has three undergraduate diplomas and seven certifications in business, computer programming, internetworking, project management, media, photography, and communication technology. He has completed over 80 next generation MOOC (Massive Open Online Courses) [aka Micro Learning] continuous education programs in a wide variety of topics, including: Economics, Python Programming, Internet of Things, Cloud, Artificial Intelligence and Cognitive systems, Blockchain, Agile, Big Data, Design Thinking, Security, Indigenous Canada awareness, and more.

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